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[THE STRAITS TIMES, 14 Sep 2016] Scanteak's secret to successful branding

Excerpt:

“Since the beginning, we have made teak our niche. We coupled the timeless beauty of simple, clean lines, together with the quality and durability of the hardwood.

“Now, when a customer thinks of wood or teak furniture, Scanteak is top of mind.”

 

Read more:
https://brandinsider.straitstimes.com/retailers-capabilities/scanteaks-secret-successful-branding/